Inicio Empleos Director de Marketing
Easy Solutions Easy Solutions
Remoto Jornada completa Finanzas

Director de Marketing

Granada, Nicaragua C$ 54,000 - C$ 60,000 Cierra el 28/08/2026
Experiencia
7 Años
Educación
Maestría
Inglés Requerido
C1
Perfil Conducta
DISC Tipo D

Descripción del Empleo

Marketing Director Company: Easy Solutions Position: Marketing Director Employment Type: Full-Time Experience: 7–10+ years English: Advanced English preferred Reports to:CEO / Company Leadership Position Overview Easy Solutions is looking for an experienced and results-driven Marketing Director to take full ownership of the marketing strategy, campaigns, brand development, and growth initiatives across our business divisions, including Credit Repair, Real Estate, and Financial Solutions. This is an executive-level position for a strategic marketing leader who can combine creativity, data analysis, digital marketing, business development, and team leadership to drive measurable business results. The Marketing Director will work directly with the CEO and leadership team, developing and executing marketing strategies that support the company's growth and operations in the United States. Key Responsibilities * Develop and execute comprehensive marketing strategies aligned with company goals and business objectives. * Lead the planning, execution, and optimization of marketing campaigns across multiple channels. * Manage and grow the company's social media presence and digital platforms. * Develop and oversee content marketing and email marketing strategies. * Strengthen and maintain the company's brand across all business divisions. * Analyze marketing metrics, market trends, customer behavior, and competitor activity to identify opportunities for growth. * Monitor campaign performance and make data-driven decisions to improve results and ROI. * Collaborate closely with the sales team to generate new business opportunities and qualified leads. * Create and implement growth strategies and marketing proposals. * Identify new marketing channels, opportunities, and strategies to increase customer acquisition and retention. * Coordinate multiple marketing initiatives and projects simultaneously. * Lead, develop, and manage marketing teams and external partners when applicable. * Work closely with the CEO and leadership team on strategic initiatives. * Ensure consistency in messaging, branding, and positioning across all company divisions. * Establish and monitor KPIs to measure the effectiveness of marketing initiatives. Technical Requirements The ideal candidate should have strong knowledge and practical experience in: Digital Marketing * Digital marketing strategy. * Social media marketing. * Content marketing. * Email marketing. * Lead generation. * Customer acquisition strategies. * Marketing campaign management. * Conversion optimization. Marketing Analytics * Marketing KPIs and performance analysis. * Campaign reporting and optimization. * Market and competitor analysis. * Data-driven decision making. * Understanding of metrics such as ROI, ROAS, CAC, CPL, conversion rates, engagement, and lead generation. Marketing Tools Experience with marketing platforms and analytics tools such as: * Google Analytics / GA4. * Google Ads. * Meta Ads / Facebook Ads Manager. * CRM and marketing automation platforms. * Email marketing platforms. * Social media management tools. * Google Workspace / Microsoft Office. * Excel or Google Sheets for reporting and data analysis. Experience with HubSpot, Salesforce, Zoho, Mailchimp, Klaviyo, or similar platforms is a plus. Required Qualifications 7–10+ years of professional marketing experience. * Previous experience in a marketing leadership or senior management position. * Proven experience developing and implementing marketing strategies. * Experience managing both digital and traditional marketing initiatives. * Strong understanding of marketing analytics and performance metrics. * Experience leading teams and managing multiple projects. * Strong strategic and creative thinking. * Results-oriented mindset with a strong focus on business growth. * Excellent communication and interpersonal skills. * Ability to collaborate directly with executive leadership. * Strong organizational and project management skills. * Advanced English preferred. Preferred Experience Candidates with experience in the following areas would be especially valuable: * B2B or B2C marketing. * Financial services. * Real estate. * Credit repair or related financial services. * Lead generation and performance marketing. * Multi-channel marketing campaigns. * Marketing automation and CRM systems. * Managing marketing budgets. * Building and scaling marketing teams. * Working with U.S.-based companies or U.S. markets. Leadership Profile We are looking for someone who is: * Strategic:Able to develop long-term marketing and growth strategies. * Data-driven:Uses metrics and analytics to make decisions. * Creative: Able to develop compelling campaigns, content, and brand strategies. * Results-oriented:Focused on measurable business outcomes. * Proactive: Identifies opportunities instead of waiting for instructions. * Collaborative: Works effectively with sales, operations, and executive leadership. * Strong leader: Able to manage teams, projects, and multiple priorities. * Business-minded: Understands how marketing contributes directly to revenue and growth. What We Offer * Executive-level role with significant responsibility and impact. * Direct collaboration with the CEO and leadership team. * Premium compensation for top talent. * Full-time position. * Dynamic and growth-focused work environment. * Opportunity to lead and influence the company's marketing strategy across multiple divisions. Key Candidate Profile The ideal candidate is not simply a marketing specialist or social media manager. We are looking for a senior marketing leader who has demonstrated experience owning marketing strategy, leading teams, managing campaigns, analyzing performance, strengthening brands, and directly contributing to business growth. A strong candidate should be able to demonstrate measurable achievements, such as increased revenue, lead generation, customer acquisition, conversion rates, brand growth, campaign ROI, or successful implementation of marketing strategies.

Habilidades y Requerimientos

Analítica de e-commerce Análisis de procesos Liderazgo organizacional Branding Marketing Digital